CHILI publisher: Brand management with smart templates

Online design tool in a brand portal

• Customisation of communication with corporate identity control
• Print output: print-ready file
• Online media output: dynamic formats
• Ideal for integration in the Prindustry Brand Portal

With the online editor CHILI publisher you can personalize marketing materials within templates with your own corporate identity. Prindustry integrates this editor within its webshops and brandportals. This allows companies not only to easily edit communications, but also to manage, sell and purchase.

Creative automation for brand communication

CHILI publisher enables companies to present their brand strongly and consistently. The editor provides templates for communication designs in which variable adjustments are possible. Brand components are fixed. For example, the corporate identity color of a brand like Coca Cola is always the same red color. All different employees can quickly adjust the communication designs from any location within the correct look and feel. Therefore, a design only needs to be created once. After that, a user can modify and localize the material themselves within the given corporate identity framework. The software is all about shortening and simplifying the design process.

Flexible user interface

The interface is fully adaptable to the needs and knowledge of the user(s). Basic for a consumer application, advanced for a professional user. Adjust a text, add a new photo, load new variable data… in CHILI publisher you can personalise your communication yourself and in a matter of seconds!

Corporate identity monitoring

In the editor, you can design within corporate identity templates. This means that brand elements such as colour, font or logo are fixed within the templates. Within these fixed components you can vary with images and texts. The image above shows an example of a design with the variable input fields on the left.

Dynamic smart templates

A template in an advanced design tool can generate output in formats for digital and print media. CHILI works with so-called smart templates. A single smart template can generate many different formats simultaneously. All created designs are automatically saved, so that they can be easily reused and adapted the next time.

Print output: print-ready file

For offline printed matter, you receive a print-ready PDF that can go into production immediately. A business card, brochure, flag or banner. The PDF is sent to the affiliated print producers through automated connections in the Prindustry Brand Portal.

Online output: various formats

Online communication items are often required in various formats. A banner, post or story for Facebook has different dimensions and requirements than Instagram or LinkedIn. The editor can generate the various formats for all the different social platforms from one template. You can download the images directly and add them to the social media accounts.

Linking databases

You can connect a mailing to an address database in the editor. With an uploaded (address) list you can create a printed mailing in one go. One PDF can be generated containing all letters with personalized data.
The system can also directly fill in the own (location) data in a template for each individual user who logs in.

Adobe plugin

A large part of the design work is most certainly done in Adobe InDesign or Illustrator. These files can be exported directly to CHILI from the Adobe environment. You can also create a document in CHILI based on other sources, such as a blank document, PDF or XML.

• Do you prefer a less elaborate editor for your end customer or do you need a design tool for a webshop? Check out the PitchPrint editor!