Prindustry, located at Hendrik Figeeweg 1M-2 2031 BJ Haarlem in The Netherlands, is responsible for the processing of personal data as shown in this Privacy and Cookie Statement.

Prindustry is an IT company that develops software for B2C (print) web shops or B2B (brand) portals. Prindustry respects the privacy of customers, relations and visitors to the website and ensures that the personal information you provide is treated confidentially. You can read here exactly how Prindustry does this – and which personal data Prindustry collects from you for what purposes.

The use of personal data

When using the website, services and / or at contact moments, Prindustry obtains certain information from you. This can be personal data. Prindustry only stores and uses the personal data that is provided by you directly, in the context of the service you have requested (for example in the contact form or with signing an agreement), or of which it is clear that they are provided to Prindustry to to process. Prindustry will not use your personal data for other purposes, unless you have given permission in advance or unless Prindustry is allowed or required to do so by law or the agreement.

Description of the personal data

Prindustry processes your personal data because you use Prindustry services and / or because you provide this data to Prindustry yourself.

Below you will find an overview of the personal data that Prindustry processes, depending of course on the purpose of the use (see next paragraph):

  • Name and address details
  • Company details: personal e-mail address
  • Function
  • Gender
  • VAT number
  • E-mail address
  • (Mobile) telephone number
  • Location data
  • Technical browser information
  • Cookie ID
  • Click and surf behavior
  • Other personal data that you actively provide, for example in correspondence and by telephone
  • (Login) data web portals (customers only)
  • Bank account number (customers only)

Purposes of use

In order to provide you with the best possible service, Prindustry needs to store some of the above personal data in certain cases.

Prindustry may process your personal data for the following purposes:

  • The execution of agreements, transactions and services, such as the development of your web portal(s);
  • Relationship management, including contacting you if you request this;
  • Gaining insight into the use of the Prindustry website;
  • (Inform you about) Product and service development;
  • Sending a Prindustry newsletter (online);
  • Sending brochures or invitations (offline);
  • Determining strategy and policy;
  • Providing support;
  • Making the internet offer more interesting by showing advertisements that match your online searches.

Retention periods

Prindustry does not store your personal data longer than is strictly necessary to achieve the stated purposes in this Privacy and Cookie Statement.
In case you apply for a position at Prindustry, we will delete your data 2 weeks after filling the position and not longer than 3 months after receiving it.
Our cookies (see below in this statement) have an expiration date at Prindustry of 1 month. For storage of cookies by third parties, please refer to the privacy statement of the relevant party. For example, Facebook states that they store cookies for 3 months. However, Prindustry only uses social media cookies for sharing articles on the website.

Data security

Prindustry uses careful security procedures to protect the processed data, among others to prevent unauthorized access to this data. Prindustry ensures that only necessary persons have access to your data, and that access to personal data is protected.

Technical measures

The main technical measures are servers within the EU and SSL certificates (aka: TLS certificates). All Prindustry servers are located within EU borders and comply with GDPR legislation. All web shops and brand portals have a valid SSL certificate. By using an SSL-certificate, all data will be sent encrypted. The SSL certificates are validated on a periodic basis. The SSL/TLS certificates all have an expiration date. For each SSL certificate Prindustry keeps track of the expiry date. Support keeps track of when which certificate needs to be replaced (to prevent an expired certificate from being used) and performs the replacement of the certificates. When a certificate is replaced, the support employee records the new expiration date in the so-called Master list and includes the new replacement date in said diary. This falls under cryptographic management measures. Authentication credentials are stored in the database and in backups. Backups are stored in a protected environment in the data center. All internal processes at Prindustry are standardized to ensure manageable organization, reliability and efficiency.
Further technical measures include antivirus software, secure passwords and their management in a password manager and two-factor authentication.

Organizational measures

Organizational measures include, for example, the maintenance of a Processing Register. This register states which personal data are processed, for what purposes and how these data are secured.
Furthermore, Prindustry is a member of the ICT industry association ICTWaarborg. The ICTWaarborg certification is monitored and renewed on a yearly basis. It stands for reliable ICT companies, and provides clarity and security to partners.
Prindustry is ISO 27001 certified as of 2021, the ISO standard for information security. The ISO 27001 certification indicates that Prindustry complies with all information security requirements for the continuous development and secure operation of the Prindustry SaaS platform for webshops and brand portals. This standard is audited every year.
Other organizational measures include limiting access to data (by authorization and authentication) and guidelines within the organization about processing personal data.

In Prindustry’s Processing Register all technical and organizational measures per supplier can be found.

Confidentiality & Disclosure to Third Parties

Prindustry handles personal data confidentially. Prindustry does not provide the personal data that Prindustry collects (on the website) to third parties for direct marketing purposes of these parties.

Prindustry shares personal data solely with third parties as necessary for the performance of the agreement and to comply with any legal obligation. With our customers (web portal owners) who process personal data on our behalf, Prindustry signs a Processor Agreement to ensure the same level of data security and confidentiality.

As Processor

For its customers, Prindustry as the software developer is the Processor. Prindustry does not determine the purpose and means of processing personal data in the web portals. Prindustry merely stores and transmits the data through the platform. Personal data are processed on behalf of the Controller, the web portal owner. A Processor Agreement must be concluded with all relevant customers (i.e. within the scope of the GDPR). An example of this Processor Agreement can be found on the website (footer menu).

The WhiteLabelShop (webshop) owner is the Controller, because they enter the personal data or have them entered and determine the purpose and means. When a web portal owner uses the connections in the platform to producers to manufacture the webshop products, these producers are the Subprocessors, because they receive the personal data for a specific purpose, namely the production and sending of an order. All suppliers who offer products through the Prindustry platform have received contracts that guarantee the security of personal data through the platform. By signing the Subprocessor Agreement, suppliers indicate that they are taking appropriate measures to protect personal data. This gives WhiteLabelShop holders the assurance that they will handle the personal data they receive for an order through the Prindustry platform with care. WhiteLabelShop owners can see in the backend in their webshop, in the Prindustry Marketplace, which suppliers have signed the agreement by the green GDPR tick. An example of the Sub-Processor Agreement can also be found on the website (footer menu).

See also the article with the most important GDPR measures for the customers – WhiteLabelShop resellers and suppliers – of Prindustry.

As Data Controller

Prindustry is also a Data Controller. This means that Prindustry chooses a company or system to enter personal data for specific purposes.

Below is an overview of third parties with whom Prindustry exchanges personal data for specific purposes. This data is extracted from Prindustry’s Processing Register.

Click on the image or open the image in a new tab to zoom in.

All details of Subprocessors and recipients of data are logged in Prindustry’s Processing Register. If you have any questions about the details, please email the GDPR Manager Jolanda van Drie at She can give further insight into the security data measures and agreements by vendor.

Cookies on Prindustry website

Prindustry uses cookies for its website to gain insight into the use of the website and to make the internet offer more interesting by showing advertisements that match search queries.

Cookies are small information files that are automatically read and stored on your device (a PC, tablet or smartphone) when you visit a website. This happens through the browser on the device. The information generated by the cookie about your use of the website can be transferred to Prindustry’s own secure servers or those of a third party.

Cookies are used on the Prindustry website to:

  • enable functionalities of the website and to protect the website
  • analyze the use of the website and on that basis improve the website
  • make it possible to share articles on the website to your social media
  • provide visitors with relevant advertisements and marketing campaigns

Necessary cookies

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously. These cookies are always activated. This is the only option that you as a user cannot control via enable/disable.

Technical or functional cookies

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. The main purpose of these cookies is to save you time and effort. For example, if you adjust a web page to your personal preferences or if you navigate in a website, thanks to cookies, the selected settings and preferences are remembered for future use. When you visit the website again later, the previously entered data can be retrieved by the cookies, so that you can easily use the options of the website as you previously set them.

To make it possible for you to share news articles on the Prindustry website through various social media channels, Prindustry uses the following cookies:

Performance cookies

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Analytical cookies

In addition, cookies are used on the Prindustry website to keep statistics, so that Prindustry can gain insight into the use of the website and the effectiveness of the campaigns. We do not include the IP address in these statistics. Prindustry uses the following analytical cookies:

  • Matomo Analytics
    We use Matomo Analytics to track how visitors use our website. With these cookies we collect, for example, insight into the number of visitors, visitor behaviour, the conversion rate or the time each visitor spends on the site. The information that is measured is made completely anonymous.
    Prindustry switched from Google Analytics to Matomo Analytics as of Jan. 1, 2023, specifically to be and remain GDPR compliant. One of the ambiguities of Google Analytics, including the new version Google Analytics 4, is the use of IP addresses. GA offers the option of IP anonymization, but it is unclear whether the anonymization occurs before the data is transferred to the U.S. Matomo ensures GDPR compliance in all areas of data anonymization.
    Privacy Policy Matomo

Advertising cookies

Advertising, tracking or marketing cookies are cookies that are used to show relevant advertisements to website visitors, on (social) platforms and other websites. The goal is to display ads that are individual and as relevant as possible. We use:

  • Google Ads
    With Ads cookies we understand the response to our Ads campaigns and we set new campaigns for people who have shown interest in the ad and have visited our website. This cookie does not store any personal data, but it does store when and if you clicked on a particular ad.
    Privacy Policy Google
  • Bing Ads (discontinued)
    Privacy Policy Microsoft Advertising.


We use the lead generation service provided by Leadinfo B.V., Rotterdam, The Netherlands, which recognizes visits of companies to our website based on IP addresses and shows us related publicly available information, such as company names or addresses. In addition, Leadinfo places two first-party cookies for providing transparency on how our visitors use our website and the tool processes domains from provided form inputs (e.g. “”) to correlate IP addresses with companies and to enhance its services. For additional information, please visit On this page: you have an opt-out option. In the event of an opt-out, your data will no longer be used by Leadinfo”.

Enabling and disabling cookies

You can choose whether or not to accept cookies when you visit the Prindustry website. By clicking the ‘Accept’ button, you agree to the placing of these cookies as described in this Privacy and Cookie Statement. If you choose not to accept cookies, you may not be able to take full advantage of the interactive features of the website or other websites you visit.

Removal of cookies

Cookies are stored on your computer. Cookies have an expiration date at Prindustry of 1 month. Of course you can delete cookies yourself at any time, via your browser. Note: if you delete cookies, you will be logged out of websites and saved preferences may be deleted.
For the retention period of cookies by third parties, please refer to the privacy statement of the relevant party. For example, Facebook states that they store cookies for 3 months. However, Prindustry only uses social media cookies for sharing articles on the website.

Social media policy

We are present online on social networks and platforms to communicate with customers, interested parties and users active there and to inform them about our services. When visiting these networks and platforms, the terms and conditions and data processing guidelines of the related operators apply.
Communication via social media complements the already existing means of communication, such as website, press releases and newsletters.

The following social media accounts are used by Prindustry:

Goals social media accounts

  • Prindustry wants to promote its identity.
  • Prindustry wants to increase its digital reach among prospects.
  • To confirm the choice for Prindustry among existing customers.
  • To inform customers and new customers about developments within Prindustry.

Social media manager

The Communications and Marketing Manager is responsible for the management, messaging and tone of voice for all social media channels. For Prindustry this is Jolanda van Drie. For questions or comments, please email She can also give you access to Prindustry’s Social Media Policy. This policy also contains the internal guidelines with codes of conduct for Prindustry employees.

Links to Other Third Party Websites

The Prindustry website pages contain links to other websites. This Privacy and Cookie Statement does not apply to websites of third parties that are connected to the website by means of links. Prindustry cannot guarantee that these third parties will handle your personal data in a reliable or secure manner. Prindustry therefore advises you to read the privacy policy of these websites before using these websites.

Legal rights

If you have any questions or want to know what personal data Prindustry has about you, you can always contact Prindustry. You can do this by contacting the Prindustry contact form, by sending an e-mail to Jolanda van Drie at, or by calling +31 (0)20 822 35 36 on Monday to Friday between 9 a.m. and 5.30 p.m.

You have the following rights:

  • receive an explanation of what personal data Prindustry has and what Prindustry does with it;
  • access to the precise personal data that Prindustry has;
  • having errors corrected;
  • to have outdated personal data removed;
  • withdraw consent;
  • object to a particular use;
  • portability of data.

Make sure that you always clearly indicate who you are, so that Prindustry can be sure that they do not modify or delete data from the wrong person.

Changes to this Privacy and Cookie Statement

Prindustry reserves the right to adjust this Privacy and Cookie Statement. Changes will be published on the Prindustry website. It is therefore recommended to consult this policy regularly so that you are aware of any changes.

Contact details

Hendrik Figeeweg 1M-2
2031 BJ Haarlem
The Netherlands

T: +31 (0)20 822 35 36

Chamber of Commerce 53 55 12 30
VAT NL8509.23.645.B01

Jolanda van Drie is Prindustry’s GDPR Manager. She can be reached at

Dutch Data Protection Authority

Of course Prindustry will also help you if you have complaints about the processing of your personal data. Under the privacy legislation you have the right to file a complaint with the Dutch Data Protection Authority against the Prindustry processing of your personal data. You can contact the Dutch Data Protection Authority for this.

When there is a data breach on Prindustry’s side, Prindustry commits to reporting it to customers within 48 hours and to the Data Protection Authority within 72 hours.