Software for web to print

Web to print – or web2print – software is there for all the processes required for generating and ordering printed communication products online. The software must be able to translate the complex graphic ordering process from online to print, because print is a manufactured product that still has to go into production. In the graphic ordering process, you have to deal with price and scale calculations, repetitive orders or product construction.

Want to get started with web to print software? Map out all the requirements for the web2print processes you need before you start. What products do you want to offer? Do you want to include a quotation module? Design templates for users? Are system integrations needed?

Web to print software is available for B2C as well as B2B applications.

Printers use web2print software mainly for web shops to sell print products to all kinds of B2C or B2B customers. Customers order the printed materials without registration or subscription. They can upload, edit and order the files they need for their product themselves. Often these are standard printed materials that can be converted online into an automated ordering process.

Large companies or marketing agencies are more likely to use web to print software in the form of a private web portal. Unlike an open web shop, these closed web portals are not accessible to everyone. Marketing teams can manage, modify and (re)order their visual communications here. Often such a portal is a Brand Portal, with corporate identity templates in place to ensure brand consistency.

Here we focus further on the e-commerce application with the open web shop.

With an online store, you sell graphic products through a digital channel. From trade printing and clothing to photo books and corporate gifts. The web shop owner can produce the orders himself, or they can be forwarded to another producer via automated links.

Consider carefully what web2print requirements you have for this web store:

• Do you want software specifically for printing?
• Do you want to offer an extensive graphic range online to customers?
• Should the management of the shop be in your hands?
• Should customers be able to create their own designs?
• Would you like to offer customers their own account from your shop with their own products?
• Do you want an IT partner who is independent and does not produce your own products?

There are many webshop software providers, but only a few that specialize in webshop software for print. A good print shop takes care of the entire management of online orders. Complete with price calculations, file uploads and design tool. Prindustry develops such software. The software is known as the WhiteLabelShop.

The WhiteLabelShop is there for the entrepreneur who wants to sell graphic products online. Own print products or white label products from print media partners. It is a ready-to-use webshop for printing and sign. With optional modules for quotations, invoicing, accounting, stock or design.

The goal of the WhiteLabelShop is to help entrepreneurs shape their digital business with ease. Prindustry is purely the IT company and provides good connections between entrepreneurs and manufacturers with software. The web shop owner operates completely independently.

The WhiteLabelShop is web to print software translated into a convenient web shop. This means that the many ordering options for print are standard in the software, including all price and scale calculations. The software offers everything around print orders. There is a central system with modules for quotations, invoicing, accounting, product information, inventory and payment systems.

The web shop owner can add own products and the products of other graphic producers. He can request various assortments from producers through the Marketplace. He then can offer the products in the web shop and/or purchase directly from the producer.

The WhiteLabelShop is a complete SaaS solution. Prindustry connects all kinds of partners and systems to the platform as desired.