Offer printed matter digitally
With an online print shop, you can reach a large sales market. More and more customers orient themselves online for a purchase. Also for printed matter. The step to actually order online depends on a few factors. The web shop must be user-friendly. Customers want an easy way to order and pay and clear delivery arrangements. They prefer to choose from an extensive range, with many product variations and clarifying images.
The great challenge
Although print web shops should be like all other web shops, there is a substantial difference. The order in a print shop still has to be produced. Where an Amazon has a warehouse with the products offered in the web shop in stock , a business card, flyer or flag still needs to go in production. Customers of an online print shop order a personalized manufacturing product. A product with many variables, such as size, paper type, or laminating options. Although this product still has to be made, customers also expect fast delivery here, with good quality and perfect service. This means that the process behind a graphic web shop must be carefully coordinated.