They can create online and offline communication combinations like no other. Groels started as a printing company in 1959, but the printing of communication is now part of a larger whole within the crossmedia company. Groels has 24 employees, each with their own expertise in the field of marketing, creation, warehousing, fulfillment or shipping.
Brand portal, Customer portal
Being a total supplier with combinations
Customization and customer portals. As a total supplier for communication, Groels offers a smart mix. “Some customers want to be able to arrange everything within their own portal, while others come to us for all kinds of customization. When it comes to a one-off promotion or continuously other custom-made communications, a brand portal is less useful. In such a portal you can of course adjust materials yourself, such as texts or images, but you do this within house style templates that you have set up – by us – per product in advance. Everything is about fulfilling the customer’s needs correctly and you do that by having open communication. I prefer to do that live, but that is of course less possible at the moment. We are taking a positive approach to this year, but with a clear wish to meet face-to-face again soon.”