A consistent communication identity
As a childcare organization you want to present yourself as a strong and reliable brand. However, consistent branding is not easy. Every marketing expression from all different locations must be in the same corporate identity. Whether it’s the brochures, location signs, invitations to visits, company clothing or social media banners. From headquarters, you want consistent brand management across all locations and you want to organize all communications as quickly and effectively as possible.
However, you run into one of the following issues…
- There is no central system where your employees can easily find, (re)use and order all communication materials.
- You have different locations who all adapt or order the communication materials in their own way.
- You constantly need to call in a designer to edit your communications. Even for small adjustments. This costs extra time and money, but when your employees do it themselves there can be errors in the designs.
- Ordering the printed materials is a difficult task. There are numerous product options and manufacturers available to choose from.